Graphic Design

Graphic design is the quiet voice of your brand. A social post, a catalogue page or a campaign poster: when they all speak the same language, the brand sticks. I have been a graphic designer since 2015, creating work for brands in fashion, jewellery, luxury retail, industry and more.

What I do

• Social media posts, stories and content templates
• Campaign visuals and ad creatives (Google, Meta)
• Catalogues, brochures, posters and print materials
• Corporate identity applications: business cards, letterheads, presentation templates
• Packaging and label design
• Banners and page visuals for websites and e-commerce

How I work

I start every project by understanding the brand's existing visual language. If there is no system yet, we first define colours, typography and composition rules, so every new design looks like part of the same family. Each design is optimised for where it will live: mobile screens, print or ad placements.

On the agency side I spent more than five years as Creative Director, working on campaign and social media design for brands such as AVVA, Atasay and Harvey Nichols. Today I still plan graphic design together with ad and social media goals, because good design is not just beautiful; it delivers results.

FAQ

One-off project or ongoing work?

Both. We can work on a single catalogue or campaign, or set up an ongoing monthly collaboration for social media and campaign design.

What formats do you deliver?

Depending on use: PNG/JPG/MP4 for digital, PDF and source files for print.

I don't have a brand identity yet. Where should I start?

In that case I recommend starting with brand development to set the visual foundation; every design after that builds on it.